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The Green Half-Truth

  • Published in CSR

Apple has not been shy to point out the environmental friendliness of their products in recent years. Tim Cook's latest keynote is just one out of many recent examples. Overall the concept of Green seems to have moved up from being of no interest to companies to a widely discussed phenomenon across all industries. If companies such as Apple, which arguably range at the spearhead of consumer electronics, now decide to invest more money and attention to environmentally friendly products that is a good thing right?

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Is Home-Sourcing the Future

  • Published in CSR

On their recent I/O, Google announced the Nexus Q. A $299 social media streaming client, not unlike the Apple TV but with a more cloud based focus. But while many newssites discussed the set of features and compared it to existing hardware, only few paid attention to an interesting fact (matter of factly even Google only mentioned it on a side-note) during their presentation: 

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